COOKIES POLICY
Last updated 25 Feb 2020
INFORMATION ABOUT OUR USE OF COOKIES
- 1. We use cookies to distinguish you from other users, in the app and/or on the website. This helps us to improve alvyApp and to provide you with a good experience when you use it.
- 2. A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your device if you agree. Cookies contain information that is transferred to your device's hard drive.
- 3. Cookies can be stored for varying lengths of time on your browser or device. Session cookies are deleted from your device when you close your web browser. Persistent cookies will remain stored on your device until deleted or until they reach their expiry date.
- 4. We use the following cookies:
- 4.1. Strictly necessary cookies. These are cookies that are required for the operation of alvyApp. They include, for example, cookies that enable you to log into secure areas, use a shopping cart or make use of e-billing services. Because these cookies are strictly necessary, we do not need to ask for your consent to use them.
- 4.2. Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around alvyApp when they are using it. This helps us to improve the way alvyApp works, for example, by ensuring that users are finding what they are looking for easily.
- 4.3. Functionality cookies. These are used to recognise you when you return to alvyApp. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
- 4.4. Targeting cookies. These cookies record your visit to alvyApp, the pages you have visited and the links you have followed. We will use this information to make alvyApp and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.
- 5. You can find more information about the individual cookies we use and the purposes for which we use them in the table below:
Essential Cookies
These cookies will be automatically deployed onto your device when you use alvyApp:
| Cookie Name | Purpose of Cookie and Information Collected | Cookie Duration |
|---|---|---|
| _ga | Used to distinguish users | 2 years |
| _gid | Used to distinguish users | 24 hours |
| _gat | Used to throttle request rate | 1 minute |
| AMP_TOKEN | Contains a token that can be used to retrieve a Client ID from AMP Client ID service. Other possible values indicate opt-out, inflight request or an error retrieving a Client ID from AMP Client ID service | 30 seconds to 1 year |
| _gac_<property-id> | Contains campaign related information for the user | 90 days |
| _ _ utma | Used to distinguish users and sessions. The cookie is created when the JavaScript library executes and no existing_utmb cookies exists. The cookie is updated every time data is sent to Google Analytics. | 2 years from set/update |
| _ _ utmt | Used to throttle request rate. | 10 minutes |
| _ _ utmb | Used to determine new sessions/visits. The cookie is updated every time data is sent to Google Analytics. | 30 minutes from set/update |
| _ _ utmc | Not used in ga.js. Set for interoperability with urchin.js. | End of browser session |
| _ _ utmz | Stores the traffic source or campaign that explains how the user reached your site. This cookie is updated every time data is sent to Google Analytics. | 6 months from set/update |
| _ _ utmv | Used to store visitor-level custom variable data. This cookie is updated every time data is sent to Google Analytics. | 2 years from set/update |
Non-Essential Cookies
These cookies will be offered to you when you use alvyApp – you may accept or decline them depending on whether you are happy for them to be deployed onto your device or not.
| Cookie Name | Purpose of Cookie and Information Collected | Cookie Duration |
|---|---|---|
| _ _ utmx | Used to determine a user’s inclusion in a Google Analytics content experiment. | 18 months |
| _ _ utmxx | Used to determine the expiry of Google Analytics content experiments a user has been included in. | 18 months |
| _gaexp | Used to determine a user’s inclusion in an optimize 360 experiment and the expiry of such an experiment. | Typically, 90 days |
- 6. Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies.
- 7. You may block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. Alternatively, you can visit www.allaboutcookies.org which provides general information about cookies and how you can manage cookies on your device. Please note that if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of alvyApp – the app and/or the website.